Considerations for Preference/Profile Centers Integration

A

When requesting Marketing Cloud Connect Multi-Org enablement, the Marketing Cloud administrator should consider the preference/profile centers for the integration as follows:

A. Multi-Org does not support the standard profile/preference center for the business units. This answer implies that the preference/profile center for each business unit connected through Multi-Org cannot use the standard profile/preference center. Therefore, the administrator needs to create separate preference/profile centers for each business unit connected through Multi-Org.

B. Branding for each business unit's profile centers will be inherited from the default business unit setup. This answer means that when the Multi-Org integration is enabled, each business unit's profile center will inherit the branding from the default business unit setup. Therefore, the administrator needs to set up the branding for the default business unit accurately to ensure that the branding is consistent across all the business units' profile centers.

C. Profile/preference centers are automatically created for each business unit connected through Multi-Org. This answer is incorrect. When enabling Multi-Org, the profile/preference centers are not automatically created for each business unit. The administrator needs to create separate preference/profile centers for each business unit connected through Multi-Org.

Therefore, the correct answer is A, Multi-Org does not support the standard profile/preference center for the business units.